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Is your brand just about ID?
Friday, 6th July 2007. Posted by phil in Actions, Behaviours, Brand strategy, Customers, Service | No Comments »
I had a bad experience today. I bought a tripod for my camera from an on-line shop. As I wanted quick delivery I paid the extra charge for Next Day. But today came and the tripod wasn’t delivered."I know what" I thought "I’ll ring up and sort something out". Well tha ... Read more
